Indonesia’s creative economy recorded exports worth USD 13 billion and provided jobs for 26.47 million people by mid-2025, according to Minister of Creative Economy Teuku Riefky Harsya. Speaking in Jakarta on October 25, 2025, he highlighted the sector’s role as a new engine of national growth, driven by innovation, collaboration, and creativity. Despite global economic uncertainty, the creative economy maintained strong momentum, with 2024 exports reaching USD 25.44 billion—over 9% of Indonesia’s total exports. By mid-2025, the figure had achieved 50% of the government’s annual target, signaling sustained global demand for Indonesian creative products.
Investment in the creative economy reached IDR 90.12 trillion, or 66% of the national target, reflecting rising investor confidence in the sector’s resilience. The industry’s contribution to GDP also rose by 5.69% in 2024, with employment exceeding the 2025 target of 25.55 million, mainly among youth and women. Minister Riefky affirmed that creativity generates both opportunities and quality jobs nationwide. To strengthen this momentum, the Ministry continues to expand financing access, foster innovation, and promote export readiness for regional creative enterprises. He encouraged collaboration among government, private sector, academia, and communities to make creativity a pillar of Indonesia’s sustainable development.
