The Jogja City Government is committed to promoting the growth of the coffee shop industry, recognizing that coffee has become both a lifestyle and a necessity, especially among the younger generation. Deputy Mayor Wawan Hermawan emphasized that the rise of coffee culture positively impacts both the economy and tourism, as diverse café concepts attract customers seeking unique experiences. To support this, the city government regularly conducts entrepreneurship training, equipping residents with skills in barista work and coffee shop management to boost local employment and economic activity.
With Jogja's vibrant youth population and numerous universities, the coffee shop industry continues to flourish. Coffee shops serve as social hubs for students to gather, study, and collaborate, further fueling their popularity. Wawan believes this growth will strengthen Jogja's cultural identity, expanding its well-known tagline to include coffee culture. The recent event by the Indonesian Coffee Association (ASKI) in Jogja aimed to foster collaboration among coffee entrepreneurs, strengthening the industry and ensuring sustainable growth.
Monday, 24 March 2025 09:32
The City Government Encourages the Development of the Coffee Shop Industry in Jogja
