Monday, 15 July 2024 10:52

Minister of Tourism and Creative Economy: Boost Regional Tourism and Flagship Commodities Promotion through Digital Platforms

The Minister of Tourism and Creative Economy, Sandiaga Salahuddin Uno, praised the presence of the Association of Indonesian Regency Governments (Apkasi) for its significant role in promoting regional tourism and flagship commodities. He noted that Apkasi contributes to the advancement of tourism by promoting regional potentials and encouraging the use of digital platforms like the e-catalog of the Government Procurement Policy Agency (LKPP). "We hope this can enhance strategies, including optimizing the promotion of regional flagship commodities and local SMEs," he stated in an official release on Sunday, July 14. Sandiaga highlighted Apkasi’s significant contribution through events like the Apkasi Autonomy Expo (AOE) and Apkasi Procurement Network (APN) 2024, held at JCC Senayan Jakarta from July 10-12, 2024, which attracted tens of thousands of visitors. The exhibition received much appreciation for its ability to attract visitors through creative packaging and interesting side events, maintaining high public interest until the end of the event. For example, the last day featured a fashion show by finalists of the 2024 Putri Otonomi Indonesia (POI) contest.


Similarly, the Minister of Youth and Sports, Dito Ariotedjo, emphasized the importance of such events in promoting regional potentials, including providing opportunities for local youth to showcase their creativity through cultural performances. "We can see the progress of regencies across Indonesia here. The most important thing is how all regents, department heads, and their teams use this as a platform to meet and exchange information and opportunities," said Dito. Meanwhile, Apkasi Chairman Sutan Riska Tuanku Kerajaan appreciated all participants and visitors who enlivened Apkasi’s annual event. He expressed hope that similar events would continue to contribute to the advancement of Indonesian tourism. "I also appreciate all the exhibitor participants for their colorful contributions, making each stand look attractive. I hope we can make next year's event even more festive," he concluded.

Source: https://mediaindonesia.com/humaniora/684957/menparekraf-pacu-promosi-wisata-dan-komoditas-unggulan-daerah-dengan-platform-digital

 

 

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