Micro, Small and Medium Enterprises (MSMEs) that produce the Kopi Tolaki brand also appeared at the Southeast Sulawesi SMEs booth at the Southeast Sulawesi (Sultra) BI with Bank Sultra partners. Kopi Tolaki was present along with 43 other business actors in Southeast Sulawesi to enliven the regional-centered event in MTQ from 20-23 July 2022. Head of the Southeast Sulawesi BI Representative Office, Doni Septadijaya said, of the MSMEs fostered, Kopi Tolaki is one of Southeast Sulawesi's leading local products which is now being pushed to penetrate the export market. This Tolaki coffee has potential export opportunities. In terms of development, we encourage this to be included in international marketing," said Dony during a media briefing, Tuesday (19/7/2022). To boost the potential of the Tolaki Coffee brand, BI Sultra itself has developed a follow-up program to ensure farmers can meet the demand for quality coffee supplies.

Met at the MSME Expo location, Kopi keeper Tolaki Tendry said that their products have now been sold to several large supermarkets in Southeast Sulawesi, including Indomaret. “There are also those who were brought to Jakarta and Bandung. Then our products were brought to Malaysia," said Tendry, Wednesday (20/7/2022). He is grateful that this event has helped promote Tolaki Coffee to a wide audience. Separately, the Managing Director of Bank Sultra Abdul Latif, who also sponsored the Southeast Sulawesi UMKM event, expressed support for the progress of the local UMKM business. As a state-owned bank, Bank Sultra provides opportunities for access to capital for MSMEs, including those engaged in coffee cultivation so that they can fulfill the supply chain of coffee products that will be exported outside Southeast Sulawesi. “We, Bank Sultra, support local farmers quite a lot. There are clove farmers, cocoa, including coffee,” said Abdul Latif.

Source: https://www.lajur.co/kopi-tolaki-mejeng-di-umkm-expo-digadang-jadi-komoditi-eksport/