Minister of Tourism and Creative Economy (Menparekraf) Sandiaga Uno encouraged tempeh to become the hallmark of Indonesian food so that it could go worldwide, "I am a fan of tempeh and so tempeh became a mistake, which turns out to be a lot of enthusiasts, especially related to gastrodiplomacy," said Minister of Tourism and Creative Economy Sandiaga Uno in the Weekly Press. Briefing of the Ministry of Tourism and Creative Economy (Kemenparekraf), Jakarta, Monday. As a gastrodiplomacy effort, his party will continue to coordinate with the Ministry of Trade, the Ministry of Cooperatives and SMEs, the Ministry of Foreign Affairs (Kemenlu), Indonesian representatives around the world, as well as the business world industry and associations. He further said that the Ministry of Foreign Affairs had carried out gastrodiplomacy through the Indonesian Embassy (KBRI) with the implementation of a number of activities abroad.
"Good news from our consulate, soon tempe consumers in Kansai, Japan, will be able to enjoy Indonesian tempeh at the Gyomu Super supermarket chain (one of the largest supermarkets in Japan)," he said. The tempe gastrodiplomacy is referred to as part of the Indonesia Spice up the World or a colossal program with the concept of Indonesia Incorporated which will last until 2024 to encourage various Indonesian culinary delights, such as tempeh, to become more global. In this case, the Ministry of Tourism and Creative Economy works with Google and the Indonesia Gastronomy Network to create a special page to introduce various Indonesian cuisines.
"So this spice up the world will be published on Google Art and Culture," said Minister of Tourism and Creative Economy, Sandiaga Uno. In September, he said, the Ministry of Tourism and Creative Economy had also held initial talks with the Nusantara Fermentation Forum in order to invite them to become the initiator of the Tempe for Life program as an introduction to tempeh products to the world. "Our hope is that we will not only be known for batik, wayang, or keris, but also tempeh," said Tourism and Creative Economy Minister Sandiag Uno.
